【Fishing】Wait, Black Thunder!? A lure that makes you want to take a bite at first sight and aims for a fishing bonanza

When you open the box, you can't help but smile. If there's a playful lure inside, it not only lifts your spirits but also becomes a talking point among friends. The thought of that familiar chocolate bar swimming underwater is undoubtedly exciting!

A lifelike design that stands out even underwater!

The "Black Thunder Lure," crafted by Yurakuseika and the fishing tackle manufacturer Duo, is making its appearance this winter in a new package as the "Black Thunder Lure Choco Totto de, Chō Gohōbi ver." This ultra-popular series has surpassed cumulative sales of 6,000 units within three months of its release.

Born from a new way to enjoy Black Thunder as "fishing snacks," this unique item embodies both playfulness and seriousness in its design. It faithfully reproduces the details of a chocolate bar in both texture and shape, achieving an impressive presence and realism underwater. The flat body modeled after the package creates a unique action that is unlike any other.

Moreover, attention is drawn to the unprecedented "Jagged Lip" structure, where the jagged shape of the package edges is directly designed as the lip. A well-thought-out style that balances visual uniqueness with water-catching performance. The type is floating, with a full length of 75mm and a weight of 17g, making it a genuine specification.

In this re-release, the lure's package has also been revamped to match the redesign of the Black Thunder main packaging. The catchy slogan and design "Choco Totto de, Chō Gohōbi" has been adopted, and the display on the back has been enhanced to resemble a snack package. Just looking at it is exhilarating...!

The storage instructions feature a playful sentence, "Please keep it carefully as a reward." This is a product that can bring a smile just by looking at it and will likely be appreciated as a gift for fishing-loving friends. It has a charm that makes you want to display it as part of your collection.

Product Name: Black Thunder Lure - Choco Version
Price: 2400 yen
Size: Total Length 75mm
Weight: 17g
Type: Floating
Range: 0 to 1.4m
Hook Size: #5

● Yura Kaseika

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