A new outdoor collection created by the owner of a select shop in Kichijoji, New Era

Actually, I’m someone who lives in the countryside. I live at the foot of the mountains, and on my days off, I like to take a walk in the mountains, relax on the grass, or occasionally go fishing in the river. I want clothes that are just right for such casual outdoor play. I’m very interested in New Era's new collection because it seems like it can blend into everyday city life without being too over the top with the outdoor feel.

Outdoor activities like going to the park are just right!

The new outdoor collection launched by New Era was directed by Takayuki Ohashi, the owner of the select shop "The Apartment" in Kichijoji. The theme is not about serious outdoor adventures deep in the mountains, but rather the more familiar "urban park."

Imagining leisurely outdoor play, such as walking the dog, enjoying sports or fishing, or reading a book on the lawn, this collection is designed for casual enjoyment.

Product name / Fish Tail Parka Direction by Takayuki Ohashi Fish Patch
Color / Green
Price / 24,200 yen.

Product name / Fish Tail Parka Direction by Takayuki Ohashi Fish Patch
Color / Navy
Price / 24,200 yen.

When it comes to outdoor wear, many designs emphasize functionality, but if you can wear it straight to your neighborhood park or town, it’s more convenient when the boundary with casual wear is a bit blurred. Considering the range of activities on weekends, it seems that clothes positioned like this will see plenty of use.

Military × Hunting = Modern reinterpretation

The collection is based on classic military wear and hunting wear. These are reinterpreted in a modern way in terms of materials and silhouettes. The lineup includes fish tail parkas, fishing vests, long-sleeve T-shirts, sweats, track jackets & pants, and more.

Product Name / Long Sleeve Waffle T-Shirt Direction by Takayuki Ohashi Dog
Color / White, Navy, Green
Price / 7,700 yen.

Product Name / Track Jacket Direction by Takayuki Ohashi Dog Patch
Color / Black Watch
Price / 15,400 yen.

Product Name / Track Pants Direction by Takayuki Ohashi Dog Patch
Color / Navy
Price / 13,200 yen.

The key point this time is that instead of completing everything with one piece, you can have fun by combining items, such as layering a fishing vest over a long-sleeve T-shirt or throwing on a fish tail parka over a sweatshirt. It’s not just about reproducing traditional outdoor clothes as they are; it's about bringing them into the present day, which prevents it from looking overly like "I’m about to head to the mountains."

Navy and green that allow for enjoyment of layered complexity.

The core colors are navy and green. Both are familiar in outdoor settings, but they are also easy to match with everyday denim and chinos. Mr. Ohashi explains that the collection, based on navy and green, can enjoy multilayered combinations that blend well with the city.

Product Name: Heavyweight Sweat Pullover 2-Tone Direction by Takayuki Ohashi Dog Patch
Color: Navy Green
Price: 11,000 yen.

Product Name: Heavyweight Sweatpants 2-Tone Direction by Takayuki Ohashi Dog Patch
Color: Green Navy
Price: 11,000 yen.

Product Name / Fishing Vest Direction by Takayuki Ohashi Fish Patch
Color / Navy
Price / 15,400 yen.

Holidays don't always mean just outdoor activities. Spending the morning in a park and then going shopping or dining is part of daily life. On such days, it feels lighter to wear clothing that can transition between the city and outdoor play, rather than changing into gear meant for the field. Since you can match everything from the cap to the outerwear and pants within the same aesthetic, it seems fun to gradually increase the combinations.

I want to start with a cap and enjoy layering in my own way.

New Era is also well-equipped with headwear. Available in 59FIFTY®, 9THIRTY™, and Cuff Knit styles.

Product Name / 59FIFTY Direction by Takayuki Ohashi Dog Patch
Color / New York Yankees Oceanside Blue
Price / 6,820 yen.

Product Name / Cuff Knit
Price / 3960 yen.

You don’t have to completely switch to outdoor gear all at once; start with a cap or vest. Gradually add layers according to the temperature and where you’re going. It's clothing that makes you want to spend time outside, not just for going to the mountains. This sense of familiarity is what makes this New Era outdoor collection so interesting. I’m thinking of buying the 9THIRTY leather strap right away.

● New Era Japan

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