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  FASHION

  2025.12.17

  【Earthquake Preparedness】Can you walk on nails and glass!? Portable disaster-prevention shoes are reliable
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  OUTDOOR

  2025.12.10

  【Preparedness for Earthquakes】Charge your smartphone approximately 16 times! A portable power supply that you can always carry, with a "palm-sized" design
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  GADGET

  2025.12.02

  【Disaster Prevention】Hand-crank power generation during power outages! A multifunctional radio light that can be used for "information gathering + α"
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  LIFE

  2025.11.28

  【Fire safety gadget】Is your home outlet safe? The “danger level” is clearly visible with color & numbers.
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  OUTDOOR

  2025.11.27

  【Convenient】Wait, is this a sleeping bag!? A disaster-preparedness sleeping bag that can usually be used as a cushion.
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  OUTDOOR

  2025.11.26

  【This is convenient】 Pocket-sized! Enriching life with Nitori's "Hanging Bar AWAT"
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  GADGET

  2025.11.25

  【Year-end and New Year absences countermeasures】Just stick it on your refrigerator or in front of your door! Easy security with a back magnetic camera
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  OUTDOOR

  2025.11.23

  It's now a "portable" microwave! Packaged meals and retort foods become warm in this heating pouch
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  OUTDOOR

  2025.10.31

  【Portable Power Debut】Best capacity and size! Capable of fast charging from smartphones to seasonal appliances!
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  CAR & BIKE

  2025.10.26

  【Car Hazards】Shatter the window glass for an immediate escape! Equip your door pocket with a cutter & hammer